Webinar: The Good, the Bad and the Ugly of Social Media

Kate Toon presents a lively discussion of the pros and cons of social media and how you can tackle it head on. She covered:

• Building a relevant, memorable, trustable brand
• Finding your niche (like Britney Spears did)
• Dealing with the negativity (aka the Alan Factor)
• How to set goals and understand the metrics 
• Thinking about SEO and social media
• Content pillars and scheduling

Her key takeaway? Don't overthink it.

You can view the presentation here.

We had some lovely feedback:

That was awesome - thank you Kate.  I work with a lot of smaller businesses who don't have the resources for major social media management and the tips are brilliant. - Nina

Hi from the Gold Coast! (Watching while on the treadmill) This has been a great webinar - I think I have read too much and I love how this has simplified everything. Thank you! - Rebecca

Thank you for making it at a reasonable time for Australia - Gabrielle

Great, the topic was amazing. I did like how Kate addresses the issues that anyone faces on social media. It was really practical, genuine and awesome! - Carolina

Great speaker - Kate was informative and very engaging! - Susan

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